Case study · Authors and publishing
An author website built around a first book, with buy links and a reader forum.
The problem
A first-time author needed a site that made it easy to buy her book and gave readers a way to connect before the June release.
What we built
A customized site with several buy links for the book, a moot.it discussion forum for fans, social links and mailing list signup forms.
Quick answers
What should a first-time author put on a book website?
Make buying the book easy from more than one place, and give readers a reason to come back, like a discussion forum or a mailing list. This site paired several purchase links with a reader forum and email signups ahead of launch.
When did it launch?
March 2014.