Case study · Business services
A real-time mapping software website built to book product demos.
The problem
A maker of real-time mapping software used by cities and universities for safety and security needed a site that presents its solutions clearly and drives demo requests.
What we built
A custom site with an interactive scrolling home page, embedded video, motion video backgrounds, wide banner images and demo calls to action throughout.
Quick answers
How should a software company present a complex product online?
Use video and visuals to show the product in action, since a live map is hard to explain in text. Then keep a demo call to action in view so interested visitors can talk to the team.
When did it launch?
September 2017.

